‘I’ve always been fascinated by the language of femininity, whether it’s lace or flowers or the aesthetics of beauty’ – Erdem Renowned for his ultra-feminine designs and romantic floral prints, Erdem Moralıoğlu has dominated the world of fashion for more than a decade. With celebrity fans including Alexa Chung, Emma Stone, Sienna Miller and Kate...Read More
Erdem Launching his brand following his graduation in 2005 from the Royal College of Art in London, Erdem has since continued to establish himself as one of modern fashion’s brightest stars. Known specifically for his use of experimental materials, producing pieces that present femininity in a powerful way is his speciality. And it seems that...Read More
It’s nearly time to pack away our favourite sun hats and the “oh, I only wore this once’” bikini to the back of our wardrobes. To wave goodbye to refillable Pimm’s jugs at our favourite summer haunts and say farewell to whiling away those long summer nights on spontaneous bike rides. All too soon we’ll...Read More
Erdem In a fabulous display of 20th century chic, Erdem Moralioglu presented his AW16 pieces amidst beautiful boudoir set designs inspired by English artist Oliver Messel. The Canadian born designer found the muse for his collection amongst the women of old Hollywood, explaining that “she might pick up a 1920s shift dress and mix it...Read More
It’s the time of year that every accident-prone girl dreads. Goodbye to the safety of the little black dress and hello dangerous and unsure territory of the little white dress. Oh how we envy the girls who can glide about all day in a floaty white dress without incurring so much as a smudge! How do they...Read More
I’ll be the first to admit, that I did not see this trend staying around for long. For the past two years, British designers such as Christopher Kane and Erdem have been trying to get us all wearing a midi skirt. However, as much as we praised them for daring to be different, high street...Read More
There’s nothing like the red carpets of awards season to inject some much needed glamour into the post-Christmas slump. Although not the first of the season, the Golden Globes is the big kick-start event for red carpet fashion and this year was no exception. There was great anticipation amongst the fashion world as to which...Read More
With Fashion Week fast approaching, and Autumn/Winter 2013 collections nearly ready to be shown, the New Year brings with it shops full of sales in preparation for new Spring attire to take over the rails. Predictable but pretty, pastels are guaranteed to break into our wardrobes following the dark shades of winter. Despite popularity, the...Read More
When designers unleashed their autumn lines in February, I was expecting to witness the usual seasonal suspects of earthy browns, plush purples, a spectrum of greens, burnt oranges and fiery reds stating their presence up and down the catwalk. Not wanting to be reminded of the winter chill I had just left behind, I began...Read More
Waking up this morning I was approached by the daily dilemma of what to wear. The sun was shining but I was sceptical about the British weather. Settling for the favourite fail-safe leather trousers, I rushed to catch my train to Harrods to see the ball gown display in their Brompton Road windows in celebration...Read More
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