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Louise Gray is all about colour. Big, bold, beautiful colours. Whether she is designing for her own label or working in collaboration with high street favourite Topshop, one thing is for sure, the colour grey is unlikely to feature anywhere in her collections.
After studying at the Glasgow School of Art, Gray graduated with an MA from the prestigious Central St Martins in 2007. Since then she has received much industry acclaim and has been supported by Fashion East, NEWGEN and, most recently, Fashion Forward, a scheme run by the British Fashion Council that provides support to UK based designers.
In the past, Gray has collaborated with ASOS.com, Nicholas Kirkwood and The Victoria and Albert Museum, amongst others, but it is the eagerly awaited Topshop collaboration that will bring her designs to a whole new fashion crowd. “My mainline collections have always been about pushing optimism, colour and fun,” says Gray, “I wanted to bring that to the Topshop collection as well.” Despite being a small fashion range of only six items, they certainly make an impact and incorporate Gray’s love of bold colour and texture. With clashing colours, sequins and smiley faces emblazoned across shift dresses, t-shirts and trousers this capsule collection is definitely not for wallflowers.
But Gray’s mission for fashion domination doesn’t end there; her collaboration with Topshop includes a make-up range which features lipsticks, mascara, eye shadows and nail vanishes all in the loudest of shades and the prettiest of packaging. If you are a girl who rarely strays from the safety of black then this is a great way to test the waters with Gray’s uncompromising use of colour.
A lot of designers take themselves far too seriously but it’s clear to see that Louise Gray is having fun with fashion. So get yourself down to Topshop to snap up a piece of the action, after all why let Louise have all the fun?
Samantha Vandersteen
